Portfolio

Downloadable PDF Portfolio (1MB).

Or see my individual services pages.

Independent reviews

Trustpilot

Google

Marketing and website optimisation

Blue Flamingo

marketing client logo

Judith Sheila Dawson, Artist and Owner of shopblueflamingo.com, says:
“I have a degree in art so I’m used to describing my work and inspiration but it’s very different marketing your work.
Alison has finessed the layout of my website and analysed my product descriptions.  She really gets the ‘feel’ of each product and uses persuasive wording to create the exact impression I’m aiming for. Alison has also devised a marketing strategy that has seen my sales increase and will help me maximise my advertising spend and improve value for my customers.
Alison researches and writes a regular blog for me on topics of her own choosing, sources copyright-free images, and uploads it directly to my website for me.”

Marketing and website optimisation

Nevis Adventures

marketing client logo

James Brown, Director of Nevis Adventures, says:
“We really appreciate Alison’s attention to detail and creative approach. Her content writing, advisory services, and general all round skills are invaluable. She has developed a marketing strategy for us and come up with inspired marketing approaches and spot-on advert designs. We’re currently implementing Alison’s suggestions for improving the look, usability and readability of our website and we’ve already had so many comments on how fantastic it looks. As if this weren’t enough, Alison always goes the extra mile too. We have no hesitation in recommending Alison – thank you so much for doing a great job!”

SEO website content

Lemon

SEO web content

Marco Sarussi, Director / Web Designer of Green Gecko Digital, says:
“Alison wrote 12 pages of SEO content and meta data for a client (estate agency) website.  We just provided the longtail keywords we wanted and Alison did the rest.  It was submitted on time, with a very quick turnaround and was exactly what we needed.”

Guest blog and membership communications

Scottish Law Librarians Group

The Scottish Law Librarians Group pictorial log of just a thistle in blue

David Brown and Faye Cook, Convenors of the SLLG say:
“Alison is expert at improving group communications into precise, easy to understand missives and have them “pop!” when needed. Alison showed us that brevity in writing does not need to come at the cost of warmth and she has a knack for modern phrasing without it coming over clichéd.
Alison’s news bulletins, blogs, policies and event advertisements all had clarity, a smooth tone and flow, and consistency.
Alison’s approach is cooperative and generous. Her suggestions are never short of constructive. Alison worked at pace and with a decisiveness all committees and collaborations sometimes require.”

Creative Writing

“The Journey” – anthology

A picture of the front and back cover of the short story anthology The Journey

Maggie McGeary, Editor “The Journey” says:
“Alison recently contributed her considerable talents to my anthology project “The Journey”.  Not only did she write a compelling, stand-out piece which responded directly to the brief, Alison also made it easy for me as editor. She submitted punctually and actively engaged with the review process, responding promptly and positively to any minor queries arising during typesetting.
In working with her, it was apparent to me that Alison applies the same high level of dedication, commitment and passion for writing for which she has always been known. Having been familiar with the range of her work for many years, I can confidently recommend Alison for her unique combination of creative ability, determined work ethic and her critical eye.
As well as producing interesting and engaging creative work, Alison uses her linguistic knowledge and skills of discernment to great success in her professional writing, really drilling to the heart of the message and drawing from a wealth of business experiences to deliver results.”