Marketing services
- Performing a marketing audit – looking at the external and internal environmental factors, organisational SWOT analyses.
- Creating, implementing and adjusting your marketing strategy.
- Market research through online survey design, and recommendations for specialist agencies for more indepth requirements.
- Mailing list management, WordPress website sign-up box, and email newsletter design and scheduling.
- Media buying:
- Advert and campaign design.
- Promotional videos.
- Researching appropriate and cost effective print and digital media.
- Maximising effect by running competitions for heightened exposure and mailing list data, and appearing in festive ‘Gift Ideas’ features for no added cost.
- Price negotations.
- Influencer sourcing – finding and liasing with bloggers with great DA/PA scores for their site, high quality writing and imagery, and high engagement from readers.
- Social Media advice or management:
- Using searches and automated alerts to identify trends, news stories and posts for you to comment on.
- Writing attention-grabbing, insightful posts, or ones angled to promote your business.
- Researching appropriate hashtags.
- Using URL shorteners.
- Using social media management tools to schedule automated posts.
- Networking on Twitter “business hours” and provision of useful lists and times for DIY.
- Provision of lists of Retweet accounts to build your algorithm standing through increased impressions and RTs.
- Chatbots:
- Advice on the best chatbot for automating responses to customer questions on your website and/or Facebook page and Messenger.
- Build and maintain bots and send promotional communications using free or cheap off-the-shelf chatbots.
- Improving your website for SEO and user experience through branding, imagery, written content, and navigation/functionality.
- Analysing the impact of communications and website effectiveness through Google Analytics and social media insight tools.
- Writing press releases.
- Blog writing for your website.







Promotional videos from still images